Wednesday, November 4, 2009

USB branding project







These are designs that i came up with for the luxury brand Tiffany & Co. This jewelery company is famous for their signature "tiffany blue" which i used in the first option. The company also does a lot of work in sterling silver which i used in the second option.

This work was done entirely in Adobe Illustrator using gradients (even the diamonds which i'm so proud of!)

Things i've learned: It's GB not MB when it comes to USB storage.

Designer with Strong Visualization Skills

A designer with strong visualization skills is Karim Rashid. Whenever i seeing a very organic bulbous kidney shaped product, i think it's designed by him and it usually is. All his products are easy to identify visually. They all have bright colors and curvy lines. Though i do no think he is a good sketcher, he has made a name for himself so companies often seek him out to pull off some curvy kidney shape b.s. and have his team make it work as a product. Some examples are Method's dish soap, dirt devil kone vacuum, or veuve clicquot globalight. I do think his products look nice but i think Karim looks like he would be a pompous jerk.

My Portfolio

Chu_Nancy_11




or www.uc.edu/propractice/ind_design/chu_nancy_11.pdf

3 Technologies relating to Dog Grooming Workstation

1. Hydraulics.
Hydraulic lifts are used in dog grooming tables to raise and lower the height easily. This allows for easy access for larger dogs to step up, or to raise the table to make grooming easier for smaller dogs.
2. Central Vacuum
This is a type of system i am exploring for my design. All the places i visited had a lot of hair on the floor. The current cleanup method is using a shop vac. In a central vac system the suction motor and bag is at a central location in the building has vacuum inlets throughout the building. In my system there would be inlets along the wall of the grooming room, where hair could be brushed to.
3. Clipper Vac
Another way to eliminate mess when it comes to dog grooming is to use a clipper vac. It's similar to a flowbee, where clippers are attached to a vacuum tube, so that the hair is cut at an even length. The hair is drawn into a central unit.

Tuesday, October 13, 2009

Movie Trailer


The movie trailer i chose the review is Sin City. Based on Frank Miller's graphic novel, the trailer looks just that, very graphic. This action packed trailer is sexed up and violent leaving viewers in awe of the cinematography. The high contrast black and white shots are highlighted with red and yellow accents conveying highly emotional or powerful scenes. I think this trailer is successful because of how different it looks than other film trailers.

Tuesday, October 6, 2009

Axe Branding


Personally, I don't like when guys wear Axe grooming products but i think their marketing campaign is strong. The message their campaign communicates is if you wear their product, women will be attracted to you. Their commercials work so well because they target their audience so well. The ads target the young male demographic by featuring sexy females and appealing to the male ego.

How can this apply to my own work? I can put my effort into targeting a specific audience. Like how Axe ads appeal to young men by targeting their audience, my designs can target specific consumer and therefor be more successful.

Nancy

Thursday, October 1, 2009

Portfolio Tips

So it’s portfolio time in studio! Here’s a link to one I found helpful:
http://www.coroflot.com/public/help_portfolio_tips.asp
So this article may not tell you a lot of obvious tips you may know, but many forget the basics when it comes to portfolio design and get hung up on the details. Here’s a summary:
The Right Type-. A different presentation is appropriate for each person, each situation and each interview. Prepare according for the situation; there is no right way to do a portfolio.
Skills-The pages in your book must demonstrate that you can quickly and effectively communicate complex ideas in a professional manner. Excellent, interesting and varied compositions are expected. Dramatic use of scale, focus and color will make your work stand out. Make an effort to communicate your level of skill with a wide variety of tools typical for your chosen field.
Range-This lets the reviewer know that you are flexible and can work in a variety of situations.
Ambition- Self-driven projects are great examples of this
That Something Special- To rise above the rest and truly stand out in an extremely competitive field, your work needs to go the extra mile

Nancy
(Pants)